Hello!
I'm a Senior Product Designer in
Toronto, Canada.
My recent work can be viewed here.
With over 12 years of experience in digital design, my journey has been varied and dynamic. Initially focusing on honing my skills as a designer and art director in digital ad agencies, I later transitioned to a client-side role, specializing in product design. This shift allowed me to delve deeper into design heuristics, UX methodologies, and iterative processes, resulting in consistently exceeding expectations in creating exceptional experiences. In leadership positions, I've been instrumental in shaping and expanding design practices within organizations, particularly in major telecommunications companies in Canada.
Beyond my professional pursuits, I'm, a multidisciplinary designer driven by a love for storytelling. While I've enjoyed my path as a graphic designer, I'm now drawn to exploring design avenues that allow for more purposeful contributions through a human-centered approach. I aim to create inclusive designs that empower individuals, guided by empathy-driven principles and a commitment to inspiring action for societal and environmental causes.
Let's connect at fenilshah.1107@gmail.com or find me on LinkedIn.